[ElectricBowtie]

Given the recent announcement that GM isn't cutting their EV prices, this is an interesting article from GM Authority.

Since the Blazer is a direct competitor to the Mach-E and Model Y, I see the point they're trying to make about a price cut but I don't think it's necessary for GM to do it right now. As they mention the Blazer is already priced in a good spot.

https://gmauthority.com/blog/2023/02/should-gm-reduce-2024-chevy-blazer-ev-pricing/

For those who may be unaware, GM announced 2024 Chevy Blazer EV pricing last July, with the base 1LT FWD starting at around $44,995. Meanwhile, at the top of the range, we find the SS AWD starting around $65,995:

• 1LT FWD: around $44,995
• 2LT FWD: around $47,595
• 2LT AWD: TBD
• RS FWD: around $51,995
• RS RWD: TBD
• RS AWD: TBD
• SS AWD: around $65,995

Now, however, one of the Chevy Blazer EV’s chief rivals, specifically the Mustang Mach-E, just got revised pricing, with the base Select RWD Standard Range starting at $47,495, and the range-topping GT Extended Range with the Performance Package starting at $71,495 (prices include $1,500 destination freight charge):

• Select RWD Standard Range: $47,495
• Select AWD Standard Range: $50,495
• California Route 1 AWD Extended Range: $59,495
• Premium RWD Standard Range: $52,495
• Premium AWD Standard Range: $55,495
• GT Extended Range: $65,495
• GT Extended Range with Performance Package: $71,495

Not only that, but another big rival in this space, the Tesla Model Y, recently got a price drop as well, with the Model Y Long Range AWD starting at $54,880, and the Model Y Performance AWD starting at $58,380 (prices include $1,390 destination freight charge).

When you break it down, the 2024 Chevy Blazer EV is still more affordable than the Ford Mustang Mach-E and the Tesla Model Y, even without a price drop. Nevertheless, competition in this space certainly isn’t going to cool off any time soon, which could suggest that a price drop may be the right move all the same.